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10 Ways Adaptive Marketers Improve the Customer Experience

The time has come for traditional marketers to become Adaptive Marketers—agile customer experience enthusiasts who take a customer centric approach to marketing instead of a channel-centric approach. 
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  • 835 views

8 Ways to Achieve Success in a New Media World

Digital channels have completely changed the way in which we communicate brand messages, but does your brand’s current communication strategy reflect this?  
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  • 458 views

[FREE eBook]: Marketing Automation & the Cross Channel Solution

Automate your marketing life and focus on the more important tasks. Send a series of onboarding communications to introduce new subscribers to your business. Automatically follow up with customers after a purchase and recommend similar products that they’ll love. Delight your best...
  • 324 views

Strike a pose

How Vogue’s new editor is making political statements, an epic voyage through the streets of India, a bloke flying about on a lake in Reading and scientific proof that there was definitely room for Jack on that door. Rounding up this week's bits and bobs, DMA Writing Manager,...
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  • 839 views

Delivering the Future

How technology is driving lifestyle changes affecting the restaurant and bar industry.
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  • 426 views

Send in the clowns

Vodafone's optimistic look towards the future, clowning around with Audi, Theresa May's especially extended coughing fit and a typeface that has sent Ryan Gosling off the rails. Another week means another round-up with DMA Writing Manager, Rosanne Stewart.
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  • 1032 views

Twice the Trump?

The many faces of Donald Trump, the unyielding strength of TV advertising, backstage with David Bowie and 140 characters you never thought you’d miss. What a world, what a week - DMA Writing Manager, Rosanne Stewart rounds up the latest.   
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  • 1378 views

Strange and even stranger things

Emojis but not as you know them, a house made of Lego, AI and how it could help gauge successful creative ideas and the long-awaited return of the Demogorgon. It's been a busy week, and new DMA Writing manager Rosanne Stewart has it covered.
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  • 1350 views

The Power of Infographics

We all know how popular infographics have become over the past decade. The perfect combination of design and data, infographics are a whopping 30 times more likely to be read than a text article.
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  • 865 views