11 Jul 2018
Personalisation: I bet you think this blog is about you, don’t you?
Personalisation: I bet you think this blog is about you, don’t you?
11 Jul 2018
Evolution, Mutation and Metamorphosis – The Journey from CRO to CX
RedEye's CEO discusses the transition of CRO to CX.
11 Jul 2018
12 Reasons Why Your Automated Email Campaigns Are Failing
Automated email campaigns are an essential marketing channel, helping you grow sales and revenue. Done right, email marketing can massively boost per-consumer spend for your business and earn back as much as 30 times what you’re spending. Email automation streamlines the process...
10 Jul 2018
Blockchain is not our saviour just yet…
Let’s face it. We have a problem. Last year, a WPP report estimated that the amount of global advertising revenue wasted on fraudulent traffic, or clicks automatically generated by bots, could reach $16.4 billion.
10 Jul 2018
The DMA endorses report on data flows by Select Committee on Exiting the European Union
The report released last week highlighted the necessity for the UK to maintain the current relationship on the flow of data with the EU.
09 Jul 2018
Brexit Cabinet resignations: what’s going on?!
It turned out the Foreign and Brexit Secretaries could not support the Brexit negotiation position that they had agreed to just over 48 hours before. What a difference a Dave makes.
09 Jul 2018
DMA Email Council - Meeting update
Read all about it! Have a peak into what the DMA Email Council will be working on and how they are helping your Email marketing.
09 Jul 2018
Is it REALLY Possible to Still Save Money in Print and Mail?
In the print and mail industry, we talk a lot about saving money through better efficiencies and postal optimisation.09 Jul 2018
Data & Diversity: You can’t change what you don’t measure
While some believe that diversity in the workplace is as simple as meeting the required quotas for employee race and gender, it’s much, much more than that. You must dig deeper. How can you get a real and accurate picture of your workforce? Have a look at the new tool that SurveyMonkey and...
